At WCU, entrepreneurship is a practical, hands-on program with a curriculum designed
by actual entrepreneurs who meet the challenges of growing an entrepreneurial venture
in the face of increasing competition. With two major concentrations, Entrepreneurship
and Innovation Leadership, you'll focus on a comprehensive view of business and the
strategic thinking needed to run your own. The Bachelor of Science in Entrepreneurship
combines courses from disciplines such as accounting, mathematics, and economics with
discipline-specific courses in an area of knowledge in the type of business students
would like to start. The program provides the flexibility for 鈥痵tudents to develop the types of businesses
they wish to pursue.鈥� The Bachelor of Science in Business Administration major with a concentration in Innovation
Leadership and Entrepreneurship combines business core requirements from disciplines
such as accounting, economics, management, and marketing with mid-to-upper-level entrepreneurship
courses and electives. This program takes a practical hands-on approach under the direction of a faculty
composed of entrepreneurs. Whichever degree option they choose to pursue, all students participate in service-learning
activities while working with regional professionals and businesses.
Where You'll Go
Cited in Business Week as the fastest-growing business program in the United States,
entrepreneurship is the key to economic development regionally, nationally and internationally.
Increasingly, large firms are recognizing the need for entrepreneurial competition
in the global marketplace. As a consequence, large and small firms alike seek entrepreneurship
graduates for their creativity and innovation. Graduates find work with a wide variety
of business firms or within their own businesses. Alternately, many choose to pursue
graduate study in order to deepen their knowledge and further expand their career
opportunities.
蘑菇短视频 is proud to offer the nation鈥檚 top-ranked program in entrepreneurship.
The program is specifically designed to prepare graduates for success in a competitive
global market. Students pursue either a Bachelor of Science degree that provides them
with the flexibility to develop the type of businesses they have interest in, or a
Bachelor of Science in Business Administration degree that places emphasis on the
development of creative thinking solutions within the business world. The business
administration degree is also offered as a fully online program for students who wish
to complete their studies from their own location. Learn more by visiting the College of Business and explore all available programs.
Degree Options
School
College of Business, Department of Marketing, Entrepreneurship, & Hospitality
Location
Cullowhee Campus - Residential Program
Length
Typically completed alongside a major; flexibile pacing
Time to Complete:
Varies based on major and course sequencing
Credits:
18 total credit hours
App Deadline:
No separate application; declare the minor through academic advising
School
College of Business, Department of Marketing, Entrepreneurship, & Hospitality
Location
Cullowhee Campus - Residential Program
Length
Full-Time
Time to Complete:
4 Year Average
Credits:
120 total credit hours: 42 Liberal Studies, 48 major, 18 Cognate, 21鈥�27 electives
(depending on second major/minor)
App Deadline:
Admission via general 蘑菇短视频undergraduate enrollment; consult an adviser to select electives
and second major or minor
School
College of Business, Department of Marketing, Entrepreneurship, & Hospitality
Location
Cullowhee Campus - Residential Program
Length
Full-Time
Time to Complete:
4 Year Average
Credits:
120 total credit hours: 42 Liberal Studies, 36 Business Core, 24 major, 18鈥�24 general
electives
App Deadline:
Admission via general 蘑菇短视频undergraduate enrollment; consult an adviser to plan course
selection
More About Our Entrepreneurship Program
蘑菇短视频鈥檚 Entrepreneurship program equips students with the knowledge,
skills, and mindset needed to launch and manage innovative ventures or drive change
within existing organizations. Students learn the art and science of entrepreneurship
through a combination of business fundamentals, hands-on project work, and applied
learning experiences.
The program offers multiple pathways 鈥� a dedicated B.S. in Entrepreneurship, a B.S.B.A.
with a major in Innovation Leadership & Entrepreneurship, and an Entrepreneurship
minor 鈥� allowing students to tailor their studies to career goals. Through coursework,
internships, student organizations, and mentorship from experienced entrepreneurial
faculty, students develop practical business expertise, creative problem-solving abilities,
and leadership skills to succeed in dynamic, competitive markets.
WCU鈥檚 Entrepreneurship program is flexible: students can pursue a full entrepreneurship
degree, integrate entrepreneurship into a broader business degree, or simply complement
any major with entrepreneurial training.
The program follows an active鈥憀earning model: students don't just study entrepreneurship
鈥� they practice it. Through coursework, projects, and possibly combining with a second
major/minor, they learn to develop business ideas, assess feasibility, secure resources,
build ventures, and navigate growth strategies.
Students graduate with both theoretical understanding and practical experience: they
learn entrepreneurial mindset and business creation in classes, and gain real鈥憌orld
exposure through internships, clubs, and potential ventures.
What鈥檚 Happening
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